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Writer's pictureBrooke Larson

Pros & Cons | Investing in Short-Term Rentals

Updated: Aug 18

Investing in short-term rentals can be an attractive proposition, offering the potential for high returns and flexibility. However, it also comes with its own set of challenges.


Below are pros and cons to consider as you determine if short-term rental investing aligns with your goals and preferences.


Short-term rental investing PROS:


Higher Income Potential

  • Increased Earnings: Short-term rentals often generate higher rental income compared to long-term rentals, especially in high-demand areas. This can translate to significantly more revenue.

  • Seasonal Pricing: Owners can maximize profits by adjusting rates during peak travel times, capitalizing on high demand.


Flexibility

  • Personal Use: Owners have the flexibility to use the property for personal vacations when it's not rented out, making it a versatile investment.

  • Rate Adjustments: It's easier to adjust rental rates in response to market demand compared to being locked into long-term leases.

Pros and Cons of Short Term Rental Investing

Diverse Tenant Base

  • Variety of Guests: Short-term rentals attract a variety of guests, reducing dependency on a single long-term tenant and spreading the risk.

  • Lower Non-Payment Risk: There is less risk of dealing with non-paying tenants for extended periods, as guests typically pay upfront.


Tax Benefits

  • Deductions: There are potential tax deductions related to operating and maintaining the property, such as expenses for repairs, cleaning, and supplies.

  • Vacation Rental Advantages: Owners can benefit from specific tax advantages that apply to vacation rental properties.


Increased Property Value

  • Higher Valuation: High occupancy rates and rental income can increase the overall value of the property.

  • Appreciation: Well-maintained properties in desirable locations can appreciate over time, adding to the investment’s value.


Short-term rental investing CONS:


Higher Management Costs

  • Time and Effort: Managing a short-term rental requires more time and effort, including guest communication, cleaning, and maintenance.

  • Property Management Fees: Often necessitates hiring a property management company, which can eat into profits.


Regulatory Challenges

  • Strict Regulations: Many cities and municipalities have strict regulations on short-term rentals, including zoning laws, permit requirements, and taxes.

  • Changing Laws: Potential for changing regulations that could impact the viability of short-term rentals.


Seasonal Demand Fluctuations

  • Unpredictable Income: Income can be unpredictable and fluctuate with seasonal demand and local events.

  • Off-Peak Periods: Off-peak periods can result in lower occupancy rates and reduced income.


Higher Upfront Costs

  • Initial Investment: Furnishing and equipping a property to meet short-term rental standards can be costly.

  • Marketing Expenses: Attracting guests through platforms like Airbnb and VRBO involves marketing expenses.


Increased Wear and Tear

  • Frequent Maintenance: High turnover of guests can lead to more frequent maintenance and repairs.

  • Regular Upkeep: Need for regular cleaning and upkeep to maintain guest satisfaction and positive reviews.


Risk of Negative Reviews

  • Guest Satisfaction: Guest satisfaction is crucial, and negative reviews can significantly impact future bookings.

  • Hospitality Standards: Maintaining a high standard of hospitality can be demanding and time-consuming.


Conclusion


Short-term rental investing can be highly lucrative, offering high income potential, tax benefits and flexibility. However, it requires careful consideration of the potential risks and rewards. Thoroughly researching the market, understanding local regulations, and being prepared for the operational demands are essential steps for success in this dynamic investment arena.


Before purchasing a short-term rental property, be sure to connect with a short-term rental (STR) friendly Realtor. They will help ensure the property is approved for STR in your chosen area and is in demand for travelers.


As a STR-friendly Realtor, I've helped clients find the perfect property to make their STR goals a reality. Let's chat about your goals and strategize on your fastest path to turning your dream into a tangible reality.


Brooke Larson, Realtor



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